Dr. Mattews and his staff always give me the best treatment at his office! They got me in for my routine cleaning…
— dramatically whiter teeth, safely and predictably
Professional whitening uses prescription-strength bleaching agents — supervised and customized to your teeth — to achieve results that over-the-counter products simply can’t match. Faster, whiter, and safer when done right.
Professional-strength bleaching gel applied chairside by our expert clinical team — often activated with a specialized light or laser system. This option yields dramatic results in the shortest time possible, typically requiring just one 60-to-90 minute visit. Ideal for an upcoming event or deadline.
We take dental impressions to manufacture custom-fitted whitening trays tailored precisely to your teeth. You apply our prescription-strength bleaching gel at home on your own schedule — typically 1–2 hours per day for 1–2 weeks. Achieves professional results gradually, with reusable trays for easy, affordable touch-ups.
The ultimate cosmetic outcome. It begins with an initial in-office session for an immediate, noticeable jump in brightness, followed by a custom take-home tray kit to maintain, refine, and lock in your new shade. This path maximizes both tracking speed and long-term stability.
Evaluating the Evidence
The Bottom Line: OTC products work fine for minor daily maintenance. However, for a noticeable, long-lasting transformation — the kind that stands out in photos and draws genuine compliments — professional whitening is in an entirely different league. With custom take-home trays, maintaining your bright new smile is both simple and highly affordable over the long term.
“Some patients experience temporary tooth sensitivity during or after a whitening treatment — this is completely normal and typically resolves within 24 to 48 hours. Here is how our team proactively minimizes discomfort:”
We check thoroughly for exposed tooth roots, untreated decay, or thin enamel before applying any whitening agents — conditions that naturally increase sensitivity risks. We address these underlying issues first to keep your treatment entirely comfortable.
We integrate specialized desensitizing gels, localized fluoride treatments, and premium sensitivity toothpaste recommendations into your whitening routine to shield your nerve endings from temperature shifts.
Our take-home tray gel concentrations are tailored precisely to your teeth and tolerance levels. We reject one-size-fits-all options that can lead to unnecessary irritation or uneven results.
We never perform cosmetic whitening without a current exam. Whitening over active decay or untreated gum disease can cause severe discomfort and compromise your oral health — your safety always comes first.
Our office utilizes premium, clinically backed systems like Zoom and Opalescence. These professional-grade bleaching agents penetrate deep stains safely and effectively, providing a level of care unavailable over the counter.
All whitening fades naturally over time due to food and lifestyle factors. We provide custom refill gel for your take-home trays and deliver practical, realistic guidance to help you protect and maintain your bright results for years.
Dr. Mattews and his staff always give me the best treatment at his office! They got me in for my routine cleaning…
My daughter and I have been coming to Matthews Dental for over 15 years. The service as well as their sincerity has…
Always very helpful and informative. They take Ashley's insurance, and they definitely do good work.
The staff is incredible. Very clean and up to date facility! Great asset to Whitehall!
My husband, our daughter, and I have always came here when we were still residing in Whitehall, WI. Dr. Matthews have always…
My family and I, have been seeing, Dr Matthew's and his AMAZING staff for the last 15 years PLUS… I have seen…
I'm from out of town. I had a dental issue that needed to be taken care of ASAP. I called Dr. Matthews…
Truly this is one of the best dental offices I’ve ever been to. I moved to the area and had been looking…
Had my braces done here, and it turned out great. Very nice office and staff makes me feel like I'm appreciated. Even…
Been going to Dr. Matthews for a few years and will continue going back, despite having to drive over an hour. Tried…
Great professional service and really nice people! I would recommend it to my friends.
I needed an emergency tooth extraction and Dr. Mathews was able to get me in within a couple of hours. The office…
Results depend heavily on your natural tooth shade, the type of staining (surface vs. intrinsic), and the whitening system used. Most patients achieve an improvement of 4 to 8 shades. We establish realistic, clear expectations during your initial cosmetic consultation based on your starting baseline shade.
Results typically last between 6 and 24 months, depending on your diet, oral hygiene, and personal habits. Coffee, tea, red wine, and tobacco use will accelerate re-staining. Brief touch-up treatments with your custom take-home trays every few months will help maintain your bright shade efficiently.
No — professional bleaching agents only affect natural tooth enamel. Existing restorations like porcelain crowns, veneers, or composite bonding will not change color. If you have visible dental restorations, whitening your surrounding natural teeth may create an uneven match, which we assess thoroughly during your initial consultation.
Yes, when performed or supervised directly by a dental professional. The key is a pre-treatment clinical exam to rule out any underlying contraindications, combined with using the correct gel concentration for your unique smile. Using over-the-counter products without professional guidance carries a much higher risk of enamel irritation.
Teeth whitening is classified strictly as a cosmetic procedure and is not covered by standard dental insurance plans. However, we offer clear, flexible payment choices and financing options. The cost is quite accessible compared to more extensive cosmetic dental options.
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